For Tim Burton, the Exhibition, the museum came up with a cunning outdoor campaign. In one of Tim Burtons classic films, Sleepy Hollow, the main character was headless driver of the gothic horse. To drum-up some extra publicity the museum put on free carriage rides from the city centre to the exhibition.
Was this for its run at ACMI in Melbourne? That looks like an Australian flag in the background. I so would have done this. WHY DIDN’T I DO THIS?
This was in Melbourne, more info/pics here.
(via artoftimburton)

